December 13th, 2011
Kirby Salerno is interviewed in the Boston Business Journal!
ClassroomWindow’s founder, Kirby Salerno, was interviewed by Kyle Alspach, a writer for the Boston Business Journal yesterday. Here is some of their conversation:
Teachers are the users of classroom products in U.S. K-12 schools, but others in the schools actually choose the products, such as textbooks and technology. It’s a dysfunctional market, according to ClassroomWindow — a brand-new web startup in Needham that wants to upend the market with a Yelp-style, crowdsourced approach.
The ClassroomWindow tagline: “Where the best solutions win.”
The crowd that will make it happen is the teachers who know which products and services work well in their schools, and which don’t, said ClassroomWindow founder Kirby Salerno.
It’s feedback that can be crucial to improving educational outcomes; but it rarely reaches the actual buyers (and corporate producers) of the products, Salerno said.
Along with reviews, the site will also include publicly-available research and student test scores to enable the best possible buying decisions in schools, he said.
“There is currently no centralized place where that data is captured and shared to help schools make smarter decisions,” Salerno said.
Click here to read the article in its entirety: “A web startup that could impact every U.S. school (and a $20B market)“
